Case Study (Design for print)

NBA Autumn Magazine

As we do work for a lot of companies within the agricultural industry, it was a no-brainer for NBA to come to us for their design work, including their exclusive quarterly magazine. With our creative edge, we ensured that it adhered to strict brand guidelines.

Details

Company Name: National Beef Association
Date: September 2021

The National Beef Association works tirelessly as the voice of the industry, heading many high profile campaigns and most recently continuing our demands for an Ombudsman to regulate the industry and ensure farmers are given a fair price for their product. 

Thoughts & Ideas

We drafted up some ideas of front covers and page layouts.

Finalising The Design

Once approved, we got to work on ironing out the little details and choosing the final versions of layouts.

Design & Build

We created the magazine using a mix of Adobe Illustrator & Adobe InDesign, with an on-brand feel and a timeless design.

The Requirements

The NBA came to us again after a successful Summer Magazine and wanted us to create a bit of our magic on the Autumn edition. 

They needed the essence of their brand captured and wanted it to flow effortlessly through the pages.

The Result

With our knowledge of the brand and what they wanted to achieve, we quickly got to work and the end result was one the client was very happy with and has had positive feedback from members.

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Used GHOST for our design work for many years now, they have an in-depth understanding of the industry we operate in which helps immensely for creating accurate and appropriate designs.

Neil Shand

Chief Executive, National Beef Association